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Marketing Coordinator

Location: Galway
Reference no. : 1658
Date added: 06/02/2020
Salary: €Neg




Description

 

 

Marketing Coordinator

The Marketing Coordinators role is to create awareness of and promote the brand in EMEA. Conduct marketing campaigns and  trade shows to promote brand awareness among consumers, new and existing.

-  Collaborate with other departments to initiate new promotion                campaigns and to develop consumer engagement plans.

-  Conduct market research, market trends, demographics, pricing,                         competitor products and other relevant information to help form marketing           and sales strategies.

-   Coordinate and plan the marketing activities to achieve revenue                          targets. 

-  Organise and attend events such as conferences, training seminars,                    receptions and exhibitions.

-   Work closely with in-house and/or external agencies to design                            marketing materials such as brochures and adverts.

-   Support other departments (NPD, Sales etc.) in marketing related                        activities and projects as required.

-   Communicate with various media buyers, advertising agencies,                          printers, and other services to help marketing projects come to                            fruition.

-   Oversee the company&rsquos marketing budget and reimbursement                  claims.   Track marketing performance and return on investment and                 prepare performance reports.

-   Maintain and update the company&rsquos CRM system and website.

-   Recommend creative and cost effective promotional activities.

-   Assist in designing and developing marketing and promotional                           materials.

-  Generate sales and marketing reports when needed.

-  Manage social media channels (e.g. Twitter, LinkedIn) to enhance                       audience engagement. Produce creative content, including videos  and blog       posts.

-  Storage, distribution, maintenance and response to sales leads                           generated via external marketing or via the company&rsquos website                 ensuring that customer requests are fulfilled accurately and in a timely                 manner.

-  Act as the liaison for the company&rsquos Authorized Distributor network           to supply sales aids and marketing support as required. 

-  Support New Product Launches, including the distribution of related material,     samples and technical data developing sales aids to support the external           sales team.

                  

Requirements:

- Third level qualification in Marketing, Business administration or technical          discipline.

- Strong numerical skills, supported by a detailed knowledge of Microsoft office    packages.

Analytical skills, ability to interpret and communicate data accurately.

- Commercial awareness, understating marketing strategy and campaigns.

- Problem-solving / Information gathering skills.

- Quality and efficiency-focused.

- Strong communication skills and customer focus

- Teamwork and ability to work cross-functionally

-  3+ years&rsquo experience working in a marketing role with a technical            (mechanical) emphasis and regular customer contact

- Experienced in marketing-related tasks, includes campaign management,          effectiveness and awareness. 

If you are interested in the role of Marketing Coordinator, please click on the apply button or send us your cv to bernie.dempsey@bdr.ie

You can also contact our office on 093 41932.  Please visit our website www.bdr.ie



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